Email Marketing

When some people hear the phrase email marketing, they immediately think SPAM. We do not facilitate or condone SPAM as a marketing technique.

What we are referring to when we say email marketing, are systems that allow you to effectively and more cost efficiently communicate with your existing clients, prospects, employees, vendors, resellers, distributors and other identified groups through email. View some samples in our Email Marketing Portfolio.

Some of the uses of email marketing tools include:

  • Announcing new products or services to existing clients
  • Advertising a time-sensitive sale to your current prospects
  • Surveying your customers for feedback about a new product
  • Providing usage tips about your products to users
  • Corporate branding through a regular e-Newsletter
  • Announcing partnerships or new business connections

When compared to direct mail, email marketing can be done at a fraction of the cost. The conversion rate, if done correctly, is also much higher. This occurs because the recipient is already engaged in a medium where they can interact with you at the click of a button. Readers can click right from an email to a product page and make a purchase 24 hours a day, whereas direct mail pieces require a telephone call during acceptable hours to complete the desired transaction.

The following are just a few features of our email communication system:

  • No software to buy
  • Real-time message delivery reporting (view opens, click throughs and responses)
  • SPAM filter avoidance tools
  • Unsubscribe functions
  • Forward to a friend
  • Dynamic list management
  • Unlimited lists
  • Easy message creation
  • Editing & scheduling of campaigns
  • Live support & consulting

The strategic advantages of email versus print are pretty significant:

  • Can be formatted to look just like a print piece
  • They display correctly in any browser or email client
  • They link directly to your website
  • They go to thousands of people at a time
  • The cost is extremely low
  • The message can be personalized to each recipient
  • They are quickly becoming the preferred communication choice of many consumers

We offer a free guided demo of our email marketing campaign tools. Find out how you can start saving money and improve your communications. Give us a call at 719-695-4630 (M-F 8am - 6pm MT).

Graphic Design

  • Corporate Branding
  • Logo Design
  • Print Media Design
  • Custom Web Forms
  • Landing Pages
  • Brochures/Flyers
  • Business Cards

Development

Marketing/SEO

  • Email Campaigns
  • Keyword Research
  • Competitive Analysis
  • Search Engine Optimization
  • Social Media Optimization
  • Content Optimization
  • Local Search Optimization
  • Link Building

Web Integration

  • SMS Broadcast
  • VoIP/IVR
  • CRM
  • Project Management
  • Social Media
  • Intranet/Web Portals
  • Database Design
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Please note...
This site is under development. We end up spending more time each day on our clients' projects than we do on our own. :)

Free Website Analysis

We'd like to earn your business and let you know what we can do for you! Call or email us today and we'll perform a Free Website Analysis. We'll evaluate your current website and let you know what can be done to optimize function and performance and help you get results.

Even if you don't plan to have a new website built right now we'll help you build a plan for web marketing and help you navigate the path toward online marketing success.

Tech Notes

  • Protect IP Act Breaks the Internet
  • Google Adds More Of Its Own Goodies To Search Results
  • Email Etiquette - Things to Consider
  • Free Email Addresses Can Cost You...
  • Dealing with Spam
  • Interesting Facts about Google
  • Joomla - The CMS Powerhouse
PROTECT-IP is the latest piece of legislation aiming to chip away at your online rights in the name of protecting the entertainment industry's business model. It's legislation that won't work, will give us yet more lawsuits, and will make the net worse. Read more...
Google is now providing photos and other information about local businesses in its search results, an update that puts Google in direct competition with sites like Yelp and comes just weeks after lawmakers grilled Google over allegations it was abusing its search dominance to quash rivals. [Full Article: HuffingtonPost.com]
What’s so important about email etiquette? - Email is a powerful and versatile form of communication, but if you don’t follow some basic guidelines you can find your message marginalized or not read at all. As in any form of written or oral communication there are accepted practices that must be adhered to if you want the best results. This article outlines some of the practices and guidelines. Read more...
Free web-based email makes you think of dead-giveaway addresses like This e-mail address is being protected from spambots. You need JavaScript enabled to view it. , which are not the ideal on a business card or resume. But setting up your own email server or paying a hosting provider to do it for your small organization can be costly or time-consuming. The good news is you can get all the benefits of the leading web-based email service out there - Google's Gmail - with a This e-mail address is being protected from spambots. You need JavaScript enabled to view it. address, and we can set it up for you quickly and cheaply. Read more...
Killing time the wrong way - Recently Google, the behemoth search, mail and online applications provider released statistics that the amount of spam making into their webmail client’s email inboxes doubled from 1.3% to 2.6% in the month of February. I have used Gmail since it was in the invite-only beta testing phase and I can attest to the fact that they have traditionally been better than Hotmail and Yahoo at keeping junk out of my inbox. 2.6% still isn’t bad, and in fact is below national averages, but it is still unsettling to think that a company with a multi-billion dollar research and development budget can’t kill this phantom menace. Read more...
Google is a noun, a verb, and the single largest repository of information in the history of mankind. They not only provide Internet search and advertising services, but also use their beyond significant information resources to store things like every book ever printed, medical records, climate statistics and a whole lot more. Read more...
Joomla! has become 'the' most powerful Open Source Content Management System on the planet. It is a 'free' open source framework and content publishing system designed for quickly creating highly interactive multi-language Web sites, online communities, media portals, blogs and eCommerce applications. The name 'Joomla' is Swahili for 'all together'. Read more...